Articles tagged with Hospitality Minister
Classic NZ Wine Trail Shines: Major Boost for Wellington and Partner Regions
1 month ago | 192 viewsWellingtonNZ and partner regions are promoting the Classic New Zealand Wine Trail internationally with a $991,000 campaign funded by the government. Tourism and Hospitality Minister Louise Upston highlights the importance of showcasing Wellington, Wairarapa, Hawke’s Bay, and Marlborough to attract more visitors to experience their wine, food, and unique attractions. The campaign aims to encourage travelers to explore beyond popular destinations and discover the diverse flavors and experiences offered along the trail.
Tags: WellingtonNZ partner regions Classic New Zealand Wine Trail Louise Upston Tourism and Hospitality Minister Wellington Wairarapa Hawke’s Bay Marlborough Lonely PlanetDiscover the Southern Way: $393K Campaign to Showcase Authentic Hospitality in Lower South Island
1 month ago | 206 viewsTourism and Hospitality Minister Louise Upston announced that Great South will receive $393,000 to launch a campaign promoting the Southern Way and the region's hospitality to international visitors. The investment aims to showcase the lower South Island's unique experiences, wild beauty, rich flavors, and warm hospitality to new audiences. Led by Great South and regional partners, the campaign will target Australian travelers, particularly those from the Gold Coast, encouraging them to explore iconic destinations like Milford Sound, the Catlins coastline, and Dunedin, while highlighting the region's local events and genuine southern hospitality.
Tags: Great South campaign Southern Way international visitors Tourism and Hospitality Minister Louise Upston lower South Island regional partners Australian travellers Gold CoastRotoruaNZ Receives $4.5M Boost for International Campaigns
1 month ago | 168 viewsRotoruaNZ will receive over $4.5 million for two campaigns promoting the region's geothermal wonders, Māori culture, and hospitality to international visitors. The "North Island x Ctrip" campaign targets travelers from China, Hong Kong, Japan, and South Korea, while the "Kiwi North" campaign focuses on attracting visitors from Australia's eastern seaboard. These initiatives aim to showcase the diverse experiences across the North Island, support local businesses, and enhance the region's reputation as a must-visit destination, funded by the Regional Tourism Boost as part of the Government's Major Events and Tourism Package.
Tags: RotoruaNZ Louise Upston Tourism Hospitality Minister North Island Ctrip China Japan South Korea AustraliaNew Zealand's Cruise Season 2025-2026: Minister Upston Welcomes Strong Opening
3 months ago | 393 viewsTourism and Hospitality Minister Louise Upston is pleased with the start of New Zealand's cruise season, expecting 177,000 visitors from nearly 40 ships for the 2025-2026 season. Efforts have been made to address operational concerns of cruise operators, including managing biofouling, clarifying regulatory costs, and streamlining infrastructure approvals. Upston is leading initiatives to support innovation and growth in the cruise sector, aiming to maximize its economic impact and maintain positive relationships with international cruise lines.
Tags: Louise Upston Tourism Hospitality Minister New Zealand Cruise season Government Industry Biofouling Port of Auckland Innovation.Government Injects $50k for Nelson Tasman Tourism Recovery
3 months ago | 404 viewsThe Government is providing $50k to Nelson Tasman for domestic tourism marketing to support local businesses impacted by severe weather events, according to Tourism and Hospitality Minister Louise Upston. Nearly 70% of tourism and hospitality businesses in the region have suffered revenue losses due to cancellations and a drop in visitors. The funding will be used for a domestic marketing campaign to promote tourism in Nelson Tasman, emphasizing its importance for the local economy and encouraging visitors to explore the region.
Tags: Government Nelson Tasman domestic tourism marketing local businesses severe weather events Tourism and Hospitality Minister Louise Upston funding tourism industryNew Zealand to Host World Triathlon Events in Tauranga 2026-2028
4 months ago | 765 viewsTauranga will host a series of World Triathlon events over three years starting in 2026, including the 2028 World Triathlon Championship Finals, with an expected 6000 international visitors generating $25 million in tourism revenue. The Government is investing $2.65 million to support Tri NZ in hosting these events, aiming to attract over 4500 international competitors for the 2028 World Championship final. These events will be broadcast live to a global audience, showcasing New Zealand's strong history in triathlon and promoting sport tourism.
Tags: New Zealand Tauranga World Triathlon events 2028 World Triathlon Championship Finals Louise Upston Tourism and Hospitality Minister Major Events Fund Tri NZ Ironman 70.3 World Championship Kiwis