Articles tagged with Louise Upston

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New $7.5M Funding Boost Ensures Future of NZ’s Iconic Great Rides

The New Zealand Government is allocating $7.5 million over three years to maintain and manage the country’s 23 iconic Great Rides, supporting their economic, recreational, and environmental benefits. These trails attract over 2 million users annually and contribute $1.28 billion to local economies, creating jobs and boosting related businesses. The funding includes dedicated trail managers and maintenance improvements, ensuring long-term sustainability and growth of the cycle trail network.

New Zealand Government Strengthens Child Welfare on World’s Children Day 2024

The New Zealand Government, on World’s Children Day, reaffirmed its commitment to improving the lives of young Kiwis through its Child and Youth Strategy, focusing on supporting early childhood, reducing child material hardship, and preventing harm. Key initiatives include tax relief for families, affordable early childhood care, targeted funding for parenting programs, and prioritizing children with complex needs through the Social Investment Fund. Additionally, the government has accepted all recommendations from the Dame Karen Poutasi Review, enhanced child protection systems, increased financial support for families, and invested in social housing and community food programs to address child poverty and safety.

New Zealand’s Great Rides Boost Local Economy by $1.28 Billion in 2025

New Zealand’s 23 Great Rides contribute $1.28 billion annually to local economies, with visitor spending rising 35% from 2021 to 2025, according to the latest evaluation report. Visitor nights and trail usage have also increased significantly, boosting accommodation and hospitality sectors and supporting regional jobs. The Government invests $8 million yearly from the International Visitor Levy and additional funds into trail infrastructure to sustain growth and economic benefits.

New 10-Year Strategy to Strengthen and Promote New Zealand Sign Language

New Zealand has launched a 10-year NZSL Strategy 2026-2036 to strengthen and promote New Zealand Sign Language, making it a more visible and valued part of everyday life. The strategy focuses on increasing NZSL fluency among Deaf people, especially children in hearing families, and improving understanding and acceptance of NZSL among non-users to reduce access barriers. It emphasizes integration across government, business, media, and communities, celebrating NZSL milestones and encouraging everyone to support its use daily.

Government Invests $2M to Expand Dunedin Tunnels Trail, Boosting Tourism and Local Economy

The Government is investing $2 million to extend the Dunedin Tunnels Trail, aiming to boost tourism in the Otago region and support local businesses while creating job opportunities. The project will expand the trail to Fairfield, Abbotsford, Green Island, Kaikorai Valley, and Caversham Tunnel, forming a 15-kilometre route between Mosgiel and Dunedin. This initiative is part of the Government's Major Events and Tourism Package and is expected to enhance the cycling network and tourism sector in the region.

Classic NZ Wine Trail Shines: Major Boost for Wellington and Partner Regions

WellingtonNZ and partner regions are promoting the Classic New Zealand Wine Trail internationally with a $991,000 campaign funded by the government. Tourism and Hospitality Minister Louise Upston highlights the importance of showcasing Wellington, Wairarapa, Hawke’s Bay, and Marlborough to attract more visitors to experience their wine, food, and unique attractions. The campaign aims to encourage travelers to explore beyond popular destinations and discover the diverse flavors and experiences offered along the trail.

Discover the Southern Way: $393K Campaign to Showcase Authentic Hospitality in Lower South Island

Tourism and Hospitality Minister Louise Upston announced that Great South will receive $393,000 to launch a campaign promoting the Southern Way and the region's hospitality to international visitors. The investment aims to showcase the lower South Island's unique experiences, wild beauty, rich flavors, and warm hospitality to new audiences. Led by Great South and regional partners, the campaign will target Australian travelers, particularly those from the Gold Coast, encouraging them to explore iconic destinations like Milford Sound, the Catlins coastline, and Dunedin, while highlighting the region's local events and genuine southern hospitality.

RotoruaNZ Receives $4.5M Boost for International Campaigns

RotoruaNZ will receive over $4.5 million for two campaigns promoting the region's geothermal wonders, Māori culture, and hospitality to international visitors. The "North Island x Ctrip" campaign targets travelers from China, Hong Kong, Japan, and South Korea, while the "Kiwi North" campaign focuses on attracting visitors from Australia's eastern seaboard. These initiatives aim to showcase the diverse experiences across the North Island, support local businesses, and enhance the region's reputation as a must-visit destination, funded by the Regional Tourism Boost as part of the Government's Major Events and Tourism Package.

Regional New Zealand Boosted by $5.9M Investment to Attract International Visitors in 2026

The Government's Regional Tourism Boost will invest $5.9 million to attract more international visitors to regional New Zealand in 2026, aiming to showcase diverse experiences and boost regional economies. Three Regional Tourism Organisations will launch campaigns targeting visitors from Australia and East Asia, featuring tailored offers and fresh itineraries to highlight unique attractions. The campaigns will focus on promoting regional hospitality, encouraging longer stays, and fostering lasting connections with international travelers, as part of a broader effort to support New Zealand's tourism industry.

New Zealand Tourism Soars: Record International Visitor Arrivals in 2025

Tourism Minister Louise Upston is pleased with the growth in New Zealand's overseas visitor numbers, particularly from Australia, which saw a 12% increase in arrivals in September 2025 compared to the previous year. Overall, New Zealand welcomed 248,600 international visitors in September 2025, with significant increases also seen from the United States, United Kingdom, and Japan. The government's efforts to attract more international visitors and boost the tourism industry are reflected in the record-high arrivals in Queenstown and Christchurch, as well as the initiatives such as the Tourism Boost package and the $70 million events and tourism investment package.

New Appointments to Charities Registration Board Strengthen Governance and Decision-Making

Julie Hardaker and Leighton Evans have been appointed to the Charities Registration Board by Community and Voluntary Sector Minister Louise Upston, bringing legal, regulatory, and governance expertise to the Board. Jane Wrightson has been promoted to Chair of the Board, replacing outgoing chair Gwendoline Keel. The appointments aim to strengthen the Board's decision-making capacity and ensure effective operation in complex situations, with the Board overseeing decisions about the registration and deregistration of over 28,000 charities in New Zealand.

Rev. Murray Edridge and Hon Jo Goodhew Appointed to Independent Children’s Monitor Board

Rev. Murray Edridge and Hon Jo Goodhew have been appointed to join Dr Ang Jury on the Independent Children’s Monitor Board, which oversees the Oranga Tamariki system along with the Children’s Commissioner and the Ombudsman. The appointments bring a wealth of expertise to ensure strong governance for monitoring child safety independently, as stated by Social Development and Employment Minister Louise Upston. These appointments reflect legislative changes aimed at creating an independent oversight agency for Oranga Tamariki, marking a significant step in the government's commitment to safeguarding vulnerable children.

New Zealand Welcomes Michelin Guide, Showcasing Culinary Excellence and Boosting Tourism Growth

New Zealand is excited to welcome the Michelin Guide for the first time, showcasing the country's food and wine to an international audience and expecting an increase in visitor numbers and economic growth, according to Tourism and Hospitality Minister Louise Upston. Michelin Guide inspectors are already dining anonymously in top New Zealand restaurants, with the first selections and potential star ratings expected next year. The arrival of Michelin is seen as a prestigious accolade that will boost tourism, with an estimated 36,000 more international visitors expected and a focus on promoting New Zealand's culinary excellence on a global stage.

New Cycle Trails Boost Ruapehu Tourism and Economy

The Government is funding the completion of Te Ara Mangawhero and Te Hangāruru trails, connecting them to create the Mountains to Sea – Ngā Ara Tūhono cycle journey, aiming to attract more visitors to the Ruapehu region and boost the Central North Island economy. These trails are crucial for completing the full 231km journey from Mount Ruapehu to the Tasman Sea, with only one section left to finish. The project, led by various trusts and organizations, emphasizes partnership, cultural significance, and environmental sustainability, with completion expected by early 2027 through funding from the International Visitor Levy and the Major Events and Tourism Package.

Carnival Adventure to Homeport in Auckland Boosting Cruise Tourism Growth

Tourism and Hospitality Minister Louise Upston is excited about Carnival Adventure's return to homeporting in Auckland for the 2027 winter season, marking the first ship to do so since 2023. This move signifies confidence in New Zealand's tourism sector, bringing more visitors, jobs, and opportunities for local businesses. The Government's support for cruise tourism, including infrastructure development and regulatory clarity, demonstrates a commitment to fostering the sector's growth and ensuring New Zealand remains open for business.