Articles tagged with Chinese Market
New Zealand's Tourism Growth Plan Aims to Double Export Value by 2034
1 month ago | 357 viewsThe New Zealand Government, led by Tourism and Hospitality Minister Louise Upston, has released a Tourism Policy Statement to guide collaboration between central and local governments and industry in growing tourism and boosting regional economies. The policy aims to double the value of tourism exports by 2034 through strategic investments, infrastructure, marketing, and initiatives like the Regional Tourism Boost, which supports campaigns to attract international visitors beyond main centers and peak seasons. With $5 million allocated for round three of the Regional Tourism Boost, targeting key markets such as Australia, China, and North America, recent data shows tourism is recovering strongly, with international visitor numbers reaching 94% of pre-pandemic levels.
Tags: Louise Upston New Zealand Tourism Policy Statement Regional Tourism Boost International Visitor Levy Major Events and Tourism Package Stats NZ Australian market Chinese market North American marketNew Zealand Tourism Minister Leads Trade Mission to Strengthen China Relations
10 months ago | 966 viewsTourism and Hospitality Minister Louise Upston will lead an industry delegation on a tourism-focused trade mission to China, visiting Shanghai, Guangzhou, and Beijing to meet with Chinese airlines, e-commerce platforms, and tourism professionals. The mission aims to promote New Zealand's tourism sector, understand the Chinese market, and strengthen the relationship with China as it is New Zealand's third largest tourism market. Efforts include facilitating Chinese visitors' entry to New Zealand and fostering economic growth through tourism, friendship connections, and trade relationships.
Tags: Louise Upston China Tourism Hospitality Minister of Culture and Tourism New Zealand Trade mission Chinese market Aviation Accommodation