04 Jun 2026
4 months ago
1131 views
New Zealand's Government, through its $40 million Events Attraction Package, is securing a range of world-class events including the inaugural Snow League World Challenge at Cardrona, major concerts like Post Malone's tour, and sporting fixtures such as the New Zealand International Football Festival. These events are expected to boost local economies by increasing tourism, hospitality, and business activity while also delivering long-term benefits through community engagement and sector development. The package supports a diverse lineup of events across the country, contributing to a standout year for tourism and entertainment in 2026.
12 May 2026
5 months ago
1185 views
Chelsea F.C. Women will play Auckland FC Women’s Invitational XI at Eden Park on August 8, marking the first time a Women’s Super League club competes in New Zealand, supported by the Government’s $70 million Major Events and Tourism Package. This event, part of the International Football Festival, aims to boost Auckland’s economy, create jobs, and showcase New Zealand globally as a premier destination for sport and entertainment. The Government’s investment also supports other major events like concerts and sports tournaments, enhancing tourism and cultural offerings nationwide.
17 Mar 2026
7 months ago
1320 views
Robbie Williams will perform two New Zealand shows in November as part of his BRITPOP world tour, supported by the Government’s $70 million Major Events and Tourism Package. Tourism Minister Louise Upston highlights the significant economic benefits concerts bring, including increased tourism and local business revenue, and emphasizes the importance of government investment to attract major international acts. This initiative aims to boost New Zealand’s global competitiveness in hosting large-scale cultural and sporting events, contributing to a strong tourism and hospitality sector in 2026.
03 Dec 2025
10 months ago
1179 views
The Government has announced the first tranche of major events funding for 2026, featuring international and local music acts, sports, and cultural events, including Linkin Park in Auckland and Ultra Music Festival in Wellington. This $5 million investment is part of a $70 million Major Events and Tourism package aimed at boosting New Zealand’s economy by attracting visitors and supporting over 70 events nationwide. Tourism and Hospitality Minister Louise Upston emphasized the significant economic benefits, such as increased business for hotels, restaurants, and shops, and promised more high-profile event announcements early next year.